Senior Social Media Manager (Project Management)
Senior Social Media Manager
Job Description
You're not the person who will settle for just any role. Neither are we. Because we're out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you'll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you'll help us deliver better care for billions of people around the world. It starts with YOU.
Through both an increased investment in and an organizational prioritization of social media, Kimberly-Clark's North American brands have committed to evolving their social presence and strategies. In support of that commitment, we're looking for a seasoned social-savvy expert with proven experience in developing and executing social media strategies for large brands, creating engaging content, and maintaining the brand's voice across a variety of platforms. With a thumb on the pulse of cultural trends and sharp social instincts, the Senior Social Media Manager will be responsible for turning content and platform insights into resonant creative, activating our audiences through effective consumer engagement in partnership with our community management teams, and elevating the relevance of our portfolio of iconic brands.
In this role, you will:
Develop and execute comprehensive social media strategies aligned with business objectives, including content calendars, campaign roadmaps, and platform-specific approaches for optimal engagement
Partner with brand team & media team counterparts on development of creative content briefs, agency direction, content coordination, and holistic performance reporting, ensuring consistent quality across all deliverables
Own the creation and management of organic social media campaigns across multiple platforms, including cohort identification, boosting budget allocation, audience targeting, and ROI optimization
In partnership with Social Media Analysts, define social media metrics and create detailed performance reports for brand team leadership, providing actionable insights and recommendations for strategy refinement & creative optimization
Establish and maintain brand voice guidelines across all social channels while adapting content style for platform-specific audiences and trends
Cultivate relationships with internal marketing services teams, agency, platform & industry partners, and key stakeholders to develop collaborative content opportunities and expand brand reach
Monitor emerging social media trends, tools, and best practices, implementing innovative approaches to keep the brand at the forefront of digital engagement
Support crisis communication protocols for social media channels, including response strategies and stakeholder communication during sensitive situations
Drive cross-functional collaboration with Marketing, PR, and Customer Service teams to ensure aligned messaging and integrated campaign execution
Manage the sourcing, curation & deployment of User Generated Content (UCG) & Employee Generated Content (ECG)
About Us
Huggies®. Kleenex®. Cottonelle®. Scott®. Kotex®. Poise®. Depend®. Kimberly-Clark Professional®. You already know our legendary brands—and so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldn't exist without talented professionals, like you.
At Kimberly-Clark, you'll be part of the best team committed to driving innovation, growth and impact. We're founded on more than 150 years of market leadership, and we're always looking for new and better ways to perform – so there's your open door of opportunity. It's all here for you at Kimberly-Clark.
Led by Purpose. Driven by You.
About You
You perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring. You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development. You love what you do, especially when the work you do makes a difference. At Kimberly-Clark, we're constantly exploring new ideas on how, when, and where we can best achieve results. When you join our team, you'll experience Flex That Works: flexible (hybrid) work arrangements that empower you to have purposeful time in the office and partner with your leader to make flexibility work for both you and the business.
In one of our professional roles, you'll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center. To succeed in this role, you will need the following qualifications:
Bachelor's degree in advertising, marketing or related field
6+ years' experience in a relevant social role, with a minimum of 3 years in a strategic or client services role on a social team (not just community management or social production)
Background in social content strategy, organic, paid and earned/influencer marketing with a history of developing social strategy and driving results across all facets of social media management, including social listening, community management, content strategy, and analytics.
Deep understanding of the social media landscape, social platform algorithms, and advanced native platform features.
Excellent communication/presentation skills; ability to inform, influence and negotiate across functions and with all organization levels. Ability to story tell well via PowerPoint.
Experience with social listening tools and track record of applying listening insights to work
Ability to manage and influence stakeholders at various levels of seniority across a highly matrixed organization.
Total Benefits
Here are just a few of the benefits you'd enjoy working in this role for Kimberly-Clark. For a complete overview, see www.mykcbenefits.com.
Great support for good health with medical, dental, and vision coverage options with no waiting periods or pre-existing condition restrictions. Access to an on-site fitness center, occupational health nurse, and allowances for high-quality safety equipment.
Flexible Savings and spending accounts to maximize health care options and stretch dollars when caring for yourself or dependents.
Diverse income protection insurance options to protect yourself and your family in case of illness, injury, or other unexpected events.
Additional programs and support to continue your education, adopt a child, relocate, or even find temporary childcare.
To Be Considered
Click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role.
In the meantime, please check out the careers website.
And finally, the fine print….
For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world. We actively seek to build a workforce that reflects the experiences of our consumers. When you bring your original thinking to Kimberly-Clark, you fuel the continued success of our enterprise. We are a committed equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law.
The statements above are intended to describe the general nature and level of work performed by employees assigned to this classification. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position.
Employment is subject to verification of pre-screening tests, which may include drug screening, background check, and DMV check.
Veterans and members of the Reserve and Guard are highly encouraged to apply.
Salary Range: $106,000 - $131,000 USD
At Kimberly-Clark, pay is just one aspect of our total rewards package, which also includes a variety of benefits and opportunities to achieve, thrive and grow. Along with base pay, this position is eligible for overtime pay and a comprehensive benefits suite, including our 401(k) and Profit-Sharing plan. The anticipated base pay range for this role is provided above for a fully qualified hire. Actual pay will depend on several factors, such as location, role, skills, performance, and experience. Please note that the stated pay range applies to US locations only.
At Kimberly-Clark, pay is just one aspect of our total rewards package, which also includes a variety of benefits and opportunities to achieve, thrive and grow. This position is eligible for the starting wage listed above, overtime pay and available pay increases within your first year. You'll also enjoy a full benefits package, including our 401(k) and Profit-Sharing plan. Please note that the stated pay range applies to US locations only.
Kimberly-Clark will support in-country relocation for the chosen candidate for the role, including assistance to obtain proper work authorization. The benefits provided will be per the terms of Kimberly-Clark's applicable mobility policies. The benefits/policy provided will be decided at Kimberly-Clark's sole discretion.
#LI-Hybrid
Primary Location
Chicago Commercial CenterAdditional Locations
Worker Type
EmployeeWorker Sub-Type
RegularTime Type
Full time